Products › On! vs Velo

On! vs Velo: strength, format, and the honest math

Side-by-side label facts for two of the most-searched US pouch brands.

On!Velo
Strengths (label)2mg, 4mg, 8mg2mg, 4mg, 7mg
Pouches per can2020
Max label nicotine per can160mg140mg
Flavors76
MakerAltria (Helix Innovations)British American Tobacco
Comparing brands by per-pouch mg alone misses the real question: what does a full day on each look like? A "light" 2mg On! habit at 12 pouches/day (24mg) can out-load a "strong" 7mg Velo habit at 4/day (28mg). Frequency beats strength — track both.

Browse each lineup

All On! products →7 flavors All Velo products →6 flavors
Switching brands? Watch your total. SteadyBeast logs every pouch and shows your daily load across any brand — the number the cans don't show you.Get early access
Educational information only — not medical advice, and not an endorsement of any product. Nicotine is addictive. Values reflect manufacturer label information ("label mg"), which describes nicotine content per pouch; absorbed amounts vary by person and use. Lineups change — always confirm the printed strength on your package. SteadyBeast is a coaching and self-tracking tool, not medical care. If you're in crisis, call or text 988.