Products › Rogue vs Lucy
Rogue vs Lucy: strength, format, and the honest math
Side-by-side label facts for two of the most-searched US pouch brands.
| Rogue | Lucy | |
|---|---|---|
| Strengths (label) | 3mg, 6mg | 4mg, 8mg, 12mg |
| Pouches per can | 20 | 20 |
| Max label nicotine per can | 120mg | 240mg |
| Flavors | 6 | 6 |
| Maker | Rogue Holdings | Lucy Goods |
Comparing brands by per-pouch mg alone misses the real question: what does a full day on each look like? A "light" 3mg Rogue habit at 12 pouches/day (36mg) can out-load a "strong" 12mg Lucy habit at 4/day (48mg). Frequency beats strength. Track both.
Browse each lineup
Switching brands? Watch your total. SteadyBeast logs every pouch and shows your daily load across any brand: the number the cans don't show you.Get early access
Educational information only. Not medical advice, and not an endorsement of any product. Nicotine is addictive. Values reflect manufacturer label information ("label mg"), which describes nicotine content per pouch; absorbed amounts vary by person and use. Lineups change, so always confirm the printed strength on your package. SteadyBeast is a coaching and self-tracking tool, not medical care. If you're in crisis, call or text 988.